HCD & EXP Design Process
I conducted numerous user interviews and design experiments in the initial stage of the project. User interviews focused on learning users' current experiences with personalised recommendation systems. Design experiments were conducted to test different methods of neutralising extreme opinions that users had. Possible design solutions were then created using these insights.
Experiment 1
Objective: Experiment if people change their initial opinion once they are given both sides of the story.Insight: Hearing both sides of the story makes people less extreme in their opinions.
Interview 1
Insight: To prevent having a radical opinion, people first have to realise that their opinion is biased.
Interview 2
Insight: People realise that they are biased when an opposing point of view is coming from someone similar to them.
Experiment 2
Objective: Experiment with the most convincing method to make people realise that their opinions are once biased.Insight: Opinion from somebody similar affected the confidence level of people's biased opinions. Less confidence can lead to adopting new ideas.